How Under Armour will use MapMyFitness data to sell apparel | MobiHealthNews
Under Armour Acquisition Tactical Boots in Black for Men | Lyst
Under Armour: Sports apparel firm Under Armour shifts to distributor model - The Economic Times
Under Armour data breach affects 150 million MyFitnessPal users | Engadget
Friday Tidbits: Endomondo to get shut down and MyFitnessPal sold off | DC Rainmaker
Direct-to-Consumer Shopping Apps Excel at Acquisition in 2021
Under Armour added 10 million new users for its fitness apps since February | MobiHealthNews
Under Armour Buys Mobile Workout Veteran MapMyFitness For $150M As It Looks To Keep Pace In Digital Fitness | TechCrunch
Under Armour agrees MyFitnessPal sale for US$345m - SportsPro
Why Under Armour's app strategy failed - Modern Retail
Under Armour acquires MapMyFitness for $150M | MobiHealthNews
Apparel meets digital (again): Under Armour acquires Endomondo & MyFitnessPal - endurance.biz
Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M – GeekWire
Exclusive: Under Armour acquihires Gritness, a group workout finder app | MobiHealthNews
How Deep Linking Technology Influences Cross-Platform User Acquisition | The Branch Blog
Under Armour Stock: Why It's Selling MyFitnessPal for $130 Million Less Than It Paid | Barron's
Under Armour Has Acquired Fitness Apps MyFitnessPal and Endomondo for a Combined $560 Million
Fitness App Runkeeper To Be Acquired By Running Shoe Maker ASICS | TechCrunch
Under Armour announces significant data breach of its MyFitnessPal app – Baltimore Sun
Gritness Is Latest Fitness App Acquired By Under Armour
Under Armour spends $560M to acquire MyFitnessPal and Endomondo | MobiHealthNews
Under Armour buys MapMyFitness in $150 million wearable computing play | ZDNET
Under Armour Takes Research and Development to the Next Level
Under Armour's connected fitness apps now have 140 million users | MobiHealthNews
